E-BOOKS TO
SURPASS PRINT MEDIA
Changes in Consumer
Behavior, And Industries Affected
Over the next five years, the fate
of e-books is set to vary significantly by country. In Germany, for
example, it will remain a niche player for the foreseeable future,
according to a PriceWaterhouseCoopers study published by the
Economist.
Today
in the United States, the e-book industry is worth about $5.7 billion
while print is worth approximately $10 billion. By 2018, print and
e-books will be worth $7.9 and $8.7 billion respectively in the
United States.
The
trend is clear: e-books and the sites that provide for the sale
and/or downloading of e-books are going to increase in market
prominence and profitability while print media, and the suppliers to
(and of) print media, are going to be adversely affected. Some of
these supply-chain variables include printing, paper, storage,
publishing companies and logistics providers.
Plan
your future accordingly.
Douglas
E. Castle
NOTE:
THE INFORMATION CONTAINED IN THIS ARTICLE SHOULD NOT BE CONSTRUED BY
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VIEW OF THE AUTHOR ONLY.
THIS
ARTICLE IS COPYRIGHT 2014 BY DOUGLAS E. CASTLE, WITH ALL RIGHTS
RESERVED. ANY REPRODUCTION, TRANSMITTAL OR DISTRIBUTION OF THIS
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