Monday, July 1, 2013

Social Media: The Coming Merger Of All Platforms

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This Picture Is Irrelevant To The Post

Before making any guesses, I would respectfully request that my readers of The Global Futurist Blog take a few moments and carefully read the illustration (an embedded and somewhat abused image from a Scoop.It! advertisement which found its way into my inbox. By the way, Scoop.It is a wonderful targeted news alert and aggregator service which brings you articles which pertain to topics of your choice, and allows you to comment on them and them to share the complete work with your friends on social media. That's great personal PR.

But my suspicions tell me that within two years (by sometime in 2015), all of these social media channels will connected to one another such that each individual platform will simply become an "entry point" to the consolidated social media works network. I also believe that the rivalries between different social media companies will no longer relate to features and apps (since any social media "entry point" will get you to all of the goodies and special apps offered by the other social media outlets) but to a complex consumer-oriented type of branding. It might even require concessions and giveaways -- but the type of competition (technology, number of apps, compatibility with mobile equipment) will change dramatically, and become less technical and more about branding and consumer friendliness.

Thank you, Scoop.It!, for the inspiration.

The image says it all.

As always, thank you for reading me, and for sharing The Global Futurist articles with your friends, colleagues and contacts though the very social media "entry points, which we've been discussing. Share the articles and contribute to The Collective Consciousness.

Douglas E. Castle for The Global Futurist and for CFI CrowdFunding Incubator LLC -- your project should be in one of our pavilions -- we've just opened for real business so mosey on down to, and see how we're newer, but deadly better than the other "bulletin boards."

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